Political Leadership and Hostile Visibility

Obama place a wreath at the base of the Yongsan War Memorial, U.S Army Garrison Yongsan in Seoul, Korea, Nov. 11, 2010 © Samantha Appleton | Whitehouse.gov

This is Daniel Dayan’s second in a series of posts written in response to the WikiLeaks dump. It analyzes how leadership is practiced in a changing media world, moving from “investigative’ to “ordeal” journalism. I think it provides theoretical clarification of yesterday’s post on “The Politics of Gesture in Peru,” and I think it also can be used to illuminate the discussion of how leaders, particularly President Obama, have responded to the dramatic events in Cairo, which I will address in my next post. -Jeff

From Flower Wreaths to Live Behabitives

Presidential gestures are often boring. Presidents must carry flower wreaths, listen to anthems, hoist flags, light eternal flames. In J.L. Austin’s terms, one could say that these routine tasks enact the “behabitive dimension.” This gestural dimension is steadily growing. It also is changing by becoming less routine, even risky.

Today’s gestures are meant to respond to unexpected situations. They take place in real time. There is nothing routine when Bush responds poorly to Katrina victims, or when Sarkozy calls young people who insult him “scumbags” (racailles). Of course, presidential jobs still consist of what Austin would call “exercitives.” Yet, the “exercitives,” speech acts making decisions such as orders and grants, increasingly give way to a vast array of “behabitives” such as offering condolences, “apologizing,” asking forgiveness, dissociating from, displaying solidarity .

Why the Importance of Behabitives? The Question of Visibility

While at the heart of governmental action, processes of deliberation, moments of decision are not really visible. They only become visible through announcements, or, much later, through their results. Yet the multiplicity and variety of media available allow for an almost continuous visibility of the political personnel.This visibility is expected to consist in presentations of self, which are anticipated, deliberately performed and controlled by those who choose to appear in public.

This visibility also consists in situations where those who “appear in public” lose control over their appearances. Suddenly thrown in the public eye, political actors are submitted . . .

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