On “Don’t Mess with Big Bird”

By Jeffrey C. Goldfarb, October 8th, 2012
Segment from "Big Bird Vs The Crane" © Surian Soosay | Flickr

I woke up Saturday morning blown away by Charles Blow. His witty defense of PBS in his column is perfect. PBS as the enactment of the ideal of a democratic culture: refined, enlightening, open, inclusive, transforming. Blow presents not only illuminating personal reflections gleaned from the one gaffe of the Presidential debate on Wednesday, the dissing of Big Bird and PBS, as Aron Hsiao’s post yesterday analyzed, Blow also significantly addresses one of the crucial fields of contestation in American history: the perils to and promise of cultural excellence in a democracy. I have been thinking about this issue for much of my career. It was at the center of my book The Cynical Society: The Culture of Politics and the Politics of Culture in American Life. Blow shows how Big Bird and his Sesame Street friends, along with much else in PBS programing, contribute in a significant way to the health of the republic and its citizens.

Blow celebrates the character of Big Bird as it contributed to his own character. “I’m down with Big Bird.” Being black and poor in rural America, in the absence of good schools, PBS became his top quality primary and secondary schools. His uncle daily cared for him and permitted only one hour of PBS TV each day. (The same regime, I used with my kids. I wonder: how many millions were so raised?)

Blows imagination was sparked. His thirst for knowledge was quenched. He learned about science through nature programs, to his mind his SAT prep. He devoured arts programs, which he believes enabled him, a college English major without formal art training, to work as the design director of The New York Times and the art director of National Geographic magazine.

“I don’t really expect Mitt Romney to understand the value of something like PBS to people, like me, who grew up in poor, rural areas and went to small schools. These are places with no museums or preschools or after-school educational programs. There wasn’t money for travel or to pay . . .

Read more: On “Don’t Mess with Big Bird”

October 8th, 2012 | Tags: , , , , , , , , , , ,

Romney’s Big Bird Moment

By Aron Hsiao, October 7th, 2012
"Big Bird in China" VHS cover © Children's Television Workshop

Mitt Romney’s “Big Bird moment” in the first presidential debate of the 2012 election season is no small thing. Analysts have not yet, in my judgment, understood its full importance. Governor Romney both disrespected a great American symbol, Big Bird, and attacked a broadly respected and supported public institution, PBS. The China connection was especially provocative. Mitt’s argument against Big Bird and PBS, which leveraged popular anti-China sentiments, came off as elitist, cynical and opportunistic.

In 1983, well in advance of the warming of the Cold War, Sesame Street’s Big Bird introduced a generation of Americans to the culture of a rising China. Big Bird did this in a way that was intellectually generous, humanitarian, and even graceful at the same time. Though there are those that might regard Big Bird in China as simple children’s fare, few in America could have done the job that Big Bird did without having egregiously politicized it, even if unintentionally. In contemporary discussions of U.S. – China foreign policy, it is often forgotten that many in the current generation of American consumers, producers, business leaders, and politicians first encountered the then waking dragon of Chinese society through Sesame Street’s Big Bird.

Big Bird belongs to that rarefied sphere of public figures that are beyond criticism, politics, or reproach, as a normative matter, to be embraced and admired. In Big Bird’s case, this is not only because his cognitive development is that of a young child, and our culture constructs childhood to be a time of innate innocence, but also because he is something of a foundational cultural universal. Since the ’70s, several generations of American children have learned important life lessons from Big Bird—lessons about social norms, tolerance and diversity, culture and difference, everyday pragmatics, life events such as birth and death, and the gestalt core of human experience.

The Governor, elaborating on budget cuts that might be necessary at the federal level under his economic plan, offered Big Bird and PBS as examples of federal allocations that might have to end. “I’m sorry, Jim,” said Romney. “I’m going to . . .

Read more: Romney’s Big Bird Moment

October 7th, 2012 | Tags: , , , , , , , ,